Saturday, August 22, 2020

Innovative Culture and Innovative Competencies Assignment

Imaginative Culture and Innovative Competencies - Assignment Example Coalitions are, along these lines, valuable roads of not just accessing the abilities and capacities of accomplices, yet in addition serve to fortify the center skills inside associations. Without a doubt with the globalized rivalry, it is not, at this point conceivable to contend in the customary feeling of independence, which, it could be said, is unsound as business sectors progressively become exceptionally unstable, quickly rendering methods and items outdated nearly as quick as they are developed. Despite the fact that advancement has been pushed to the focal point of creation elements, the obstacles to its acknowledgment have dramatically increased, confounding its administration and making it considerably increasingly tricky. All things considered, firms focused on breaking new grounds start from the very establishment of tackling the imperative abilities, with speed given priority both as far as assets and hierarchical help (Prahalad and Hamel, 1990). It is to a greater degr ee a typical information that business enterprise is nevertheless an undertaking that conveys with it a few questions that requests imagination to accomplish the preset destinations. Significant, the connection among advancement and development has for some time been a subject of hypothetical research directly from the times of Adam Smith (1776). In his â€Å"Inquiry into the Nature and Causes of the Wealth of Nations,† Smith (1776) explains gains in profitability as a factor of specialization, division of work just as the mechanical advances in capital types of gear and procedures utilized. Other than the job of Research and Development being a key determinant of upper hand, Smith likewise perceives Technological Transfer through a snare of system that joins providers and item end-clients in that very investigation: â€Å"All the upgrades in apparatus, in any case, have in no way, shape or form been the innovations of the individuals who had event to utilize the machines. N umerous upgrades have been made by the resourcefulness of the producers of the machines, when to make them turned into the matter of an unconventional exchange; and some by that of the individuals who are called savants or men of theory, whose exchange it isn't to do anything, yet to watch everything; and who, upon that account, are frequently fit for joining together the forces of the most far off and unique items. In the advancement of society, reasoning or hypothesis becomes, similar to each other work, the head or sole exchange and control of a specific class of citizens†¦ and the amount of science is extensively expanded by it † (Smith, 1776). Floated by the suspicion that there is no heterogeneous recipe of gaining development ability, organized hypotheses have been proposed to clarify the contrasts between the about great and the poor trailblazers. The Resource-Based Approach (RBA), for example, clarifies the distinctions as an impression of the limit [resources an d capabilities] inside an offered association to defy difficulties; assets and abilities which are by one way or another one of a kind and hard to replicate or potentially substitute by different players in the market (Hamel and Prahalad, 1994). Teece and Pisano’s (1994) unique capacities hypothesis veers off from the RBA, clarifying

Friday, August 21, 2020

Lyrics are Poetry Welcome to Hollywood Essay Example

Verses are Poetry Welcome to Hollywood Essay Verses are Poetry? Lights, camera, activity yet the lights a diverting, the camera draws are eyes into one zone and the activities gave may not concur what is really occurring in reality. Hollywood impacts can turn out to be overwhelmingly diverting similarly as portrayed in the verses of â€Å"Welcome to Hollywood† sung by celebrated Beyonce. The melody was composed by a blend of abilities known as Shawn Carter, Reginald Perry, and Shaffer Smith. The association among dream and authenticity can turn out to be immediately interlaced. Beyonce calmly inhales and from profound with in she howls out tones that grabs the eye of her audience members anyway the words sang is the thing that enamors their psyches. Hollywood is the fantasy area for a few yet she cautions everybody that the extravagant hallucinations are only that â€Å"illusions†. â€Å"I see your face, you need to contact it† advises us that your expectations are effectively noticeable because of your interruption from the mystically destinations of the area as well as the individuals too. The groups will put you on a platform as though you are progressively better than them because of the achievement you have made. Once on that platform it is difficult to dismiss and withdraw from those gauges of which you have been put. We will compose a custom exposition test on Lyrics are Poetry Welcome to Hollywood explicitly for you for just $16.38 $13.9/page Request now We will compose a custom exposition test on Lyrics are Poetry Welcome to Hollywood explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer We will compose a custom exposition test on Lyrics are Poetry Welcome to Hollywood explicitly for you FOR ONLY $16.38 $13.9/page Recruit Writer The tone in â€Å"Welcome to Hollywood† will draw the tune in as tho this mysteriously world ought to be detonate anyway an admonition is being introduced inside the verses. â€Å"Heroins followin, Marilyn, hoppin over the edge, Just like Janice, Joplin, stream Phoenix, Jimi Hendrix, Jimmy Morrison, All of them finished by Hollywood† The admonitions go into profundity with genuine events of people that permitted the lights, cameras, and activities of Hollywood to devour their lives and overwhelm their activities into an extreme destruction of their current. Similarly as the Hollywood lights make concealed implications this tune utilizes beautiful gadgets to make and melody that grabs your eye and gives you the alerts expected to

Comparison Between Business and Public Sector Reporting

Question: Examine about theComparison Between Business and Public Sector Reporting. Answer: Presentation The current report depends on the distinctions accessible in revealing configuration of Business and open segments. The data in regards to key budgetary assets and key exhibitions pointers have been talked about in the report. Logical Summary: Key Performance Indicators The above table speaks to the key execution pointers of all the three associations. As a division of social assistance and branch of treasury fund are identified with the administration area, thus their presentation won't be estimated on monetary parameters as on account of the private segment and the equivalent has been introduced previously. The presentation of the two association is based on the work done by the to serve society. On account of Australia post, insights about the purpose behind misfortune have been given in the yearly report, and the equivalent is absent in the report of other two associations. The yearly report of government association predominantly gives insights about the projects sorted out by them for the government assistance of society and the yearly report of private associations accentuation on the accomplishments achieved by the organization in the business to which it has a place. It comprises an announcement of exercises it has performed to support cond ition and society. In each of the three execution of, Department of treasury and fund is better it is on the grounds that they are producing surplus by making powerful usage of accessible assets. Key Financing Sources The financing wellsprings of the administration segments are the assets which are given to them according to the guidelines and law. Then again, wellsprings of private divisions are value and acquiring which are made accessible to them as indicated by their benefit status by outside assets. The assets are appropriated to government associations as indicated by the need or nature of the risk which must be finished and not based on benefit or dissolvability status of the association. The fundamental spotlight is given on the work done by the associations in the yearly report of government association and on account of private divisions the accentuation is on the benefit, turnover and wellsprings of money and parameters with respect to the dissolvability of association. Table demonstrating examination of key execution pointers and wellsprings of financing of government and private division Name of the substance Pay explanation Position proclamation Income proclamation Explanation of changes in value Explanation of responsibility Key Performance Indicators Key wellsprings of financing Branch of social help Truly Truly Truly Truly No Government disability Families and Communities Maturing and Aged Care (Department of Social Services Annual Report 201415) Account is given through the allotment of act installment is gotten for two sorts of subsidizing departmental and overseeing. Australia Post Truly Truly Truly Truly No Misfortune after expense of $221.7 million which included loss of joining year for example $190million. Money Investment measuring $ 349.9 million has been made across ventures and resource substitution and procurement. Bundle administration business is the key driver of development as it conveyed development elevate of 3.6% or $112.8 million. (Australian Post Annual Report 201415.) 1. Issue of value 2. Bonds. 3. Borrowings. Division of treasury and account Indeed Indeed Indeed Indeed Indeed Working incomes surplus to income. Net obligation to income Intrigue cost to income. (VIC Government Financial report 2014-2015.) 1. Advances. 2. Obtaining. 3. Stores. References Australian Post Annual Report 201415. [Online]. (2015). Accessible throughhttps://auspost.com.au/about-us/distributions. [Accessed on 25th September 2016.] Division of Social Services Annual Report 201415. [Online]. (2015). Accessible through https://www.dss.gov.au/locales/default/records/reports/10_2015/dss_2014-15_annual_report_wcag.pdf. [Accessed on 25th September 2016.] VIC Government Financial report 2014-2015. [Online]. (2015). Accessible throughhttps://www.dtf.vic.gov.au/Publications/Government-Financial-Management-distributions/Financial-Reports/2014-15-Financial-Report-consolidating Quarterly-Financial-Report-No-4.[Accessed on 25th September 2016.]

Tuesday, July 14, 2020

The Psychology of Secondary Reinforcement

The Psychology of Secondary Reinforcement Theories Behavioral Psychology Print The Psychology of Secondary Reinforcement By Kendra Cherry facebook twitter Kendra Cherry, MS, is an author, educational consultant, and speaker focused on helping students learn about psychology. Learn about our editorial policy Kendra Cherry Updated on January 19, 2020  Michael H/Getty Images More in Theories Behavioral Psychology Cognitive Psychology Developmental Psychology Personality Psychology Social Psychology Biological Psychology Psychosocial Psychology Secondary reinforcement refers to a situation in which a stimulus reinforces a behavior after it has been associated with a primary reinforcer. For example: When you give your dog a food treat and tell him good boy, hes getting both the primary stimulus of the treat and the secondary reinforcement of the verbal praise. While the primary reinforcers are biological in nature, secondary reinforcers require association with these innate reinforcers before they can produce a response. So, your dog may not associate the verbal praise with a reward unless you combine it with the food treat. Reinforcement and Operant Conditioning? By rewarding certain behaviors, were encouraging the behaviors in the future.?? However, not all reinforcers are the same. Some can be more motivating than others. The dog from our earlier example is more likely to be highly motivated by a primary reinforcer like a treat than a pat on the head ?because food satisfies a strong biological need. If the dogs trainer wanted to pair that food with some type of secondary reinforcement such as the sound of a whistle, the sound of the whistle would eventually become associated with the food and serve as a form of secondary reinforcement. Secondary Reinforcement vs. Primary Reinforcements The primary reinforcers?? occur naturally and do not need to be learned. Examples of primary reinforcers include things that satisfy basic survival needs such as water, food, sleep, air, and sex. Money is one example of secondary reinforcement. Money can be used to reinforce behaviors because it can be used to acquire primary reinforcers such as food, clothing, and shelter (among other things). Secondary reinforcement is also known as conditioned reinforcement. More Examples of Secondary Reinforcement Token economies?? are another good example of how secondary reinforcement can be used in operant conditioning. Token economies involve rewarding people with tokens, chips or stars for good behaviors. These token can then be exchanged for other items that the individual desires. Parents, teachers, and therapists frequently utilize this type of reinforcement to encourage children and clients to engage in adaptive behaviors. While they have no inherent reinforcement value in and of themselves, such tokens can be used to purchase primary reinforcers such as soda pops, candy, and other privileges. Once this association has been made, the tokens themselves become reinforcing. Advantages of Secondary Reinforcement So, what are the advantages of using secondary reinforcement? Why not just skip the trouble of forming an association and simply use primary reinforcement instead? As you can probably already imagine, primary reinforcers are only reinforcing if the subject is in a state of deprivation. A dog is unlikely to perform tricks in exchange for a treat if the animal is full and satiated. A child is unlikely to clean her room to receive a treat if she just finished eating lunch. Utilizing secondary reinforcement allows the trainer to continue to deliver reinforcement even if the subject does not have any biological needs at the moment. This form of reinforcement is less susceptible to satiation, so it provides the opportunity to deliver reinforcement at any time. What Is Reinforcement and How Is It Used in Psychology?

Tuesday, June 30, 2020

Retail Marketing Management Questions - Free Essay Example

Retail Marketing Management Questions Select a retail sector with which you are familiar. What is the likely impact on the sector of a downturn in the growth of consumer spending- What strategies should a (named) retailer in the sector adopt to minimise the threat? Following the financial and economic crisis in 2007, the reduction in consumer spending had a significant impact upon major high street fashion brands including Marks and Spencer, which saw sales and profitability fall significantly. In response to this, MS adopted a strategy of contraction, which entailed the closure of a number of stores, particularly in the Simply Foods outlet sector. However, despite the fact that this ostensibly led to a reduction of costs, it can be argued that this approach also had an adverse effect upon the marketing mix and competitive advantage of the business. This was proven by the fact that MS lost market share as a result of this strategy while other fashion stores, such as Primark and Zara maintained their growth pat tern through this period. It is considered that the strategy MS should have adopted should have been based upon a more proactive approach. In this respect, there are two elements that the corporation needed to address. The first of these is to ensure that a policy of value chain management is re-enforced, which would reduce costs and therefore prices, while at the same time allowing the business to maintain its profitability levels. For example, had the marketing message for MS been more focused upon delivering consumer savings rather than news of store closures, which forces additional cost on the consumer in terms of travelling to the store, it is likely that consumer loyalty would have been maintained at a higher level. Secondly, there was a need to ensure, through appropriate marketing research, that the products being offered met with the changing demands and needs of the consumer during this period. Similarly, it is likely that had the marketing focus for the business during this period been more directed towards lower cost elements and savings available to the consumer that this would have also contributed in maintaining its market share within the fashion sector. In other words, the corporation needed to adopt a proactive rather than reactive approach to marketing during the economic downturn. There is strong movement amongst supermarkets to buy in consumer products which are not traditional supermarket lines (e.g., TV sets). The supermarkets do not carry a full range of these items and are not committed to carrying them all the time. What are the strategic reasons for this kind of activity? What are the risks? Over recent decades, Supermarkets in the UK have continued to diversify the range and scope of the products and services they offer to their customers. This has included an expansion into non-food products, such as technology and entertainment goods, home furnishings and even the inclusion of service based products, such as banking and insurance offerings. The strategic reason for this diversification has been driven by two factors. Firstly, there is the limitation being placed upon these corporations through competition legislation. For example, when Morrisons recently purchased the Safeway chain, the competition regulator imposed a condition requiring the supermarket to invest in some of the stores in order to maintain the competitive equilibrium in the sector. The second factor that encouraged the incursion of supermarkets into new sectors is the fact that the UK retail grocery sector has reached saturation point within the industry life cycle. This means that further growth can only be achieved at the expense of other competitors. This tends to lead to the development of a more aggressive and retaliatory form of marketing, which can be damaging to the brand and its market share. However, the development of a diversity strategy can attract risks for the brand and its management. In partic ular, these risks occur in two instances. Firstly, the business will be competing with dedicated competitors in the new sector, who are likely to have more expertise and knowledge about the targeted market, and are therefore able to provide effective competitive barriers to new entrants. Secondly, there is the need for the supermarket to allocate significant resources and capital to the new product or service sector. This resource allocation can have the effect of reducing those available to maintain its core business, in this case the grocery sector, which can result in the business losing share to other competing corporations. Both of these factors can reduce the profitability of the corporation, which can adversely affect the ‘added-value it returns to shareholders. It is therefore important for the supermarket to conduct a full assessment of the internal and external business environment before considering such diversification. Evaluate the benefits of ECR (Effic ient Consumer Response) for retailers? Do you think the benefits are sufficient to ensure co-operation between suppliers and retailers? Your answer should be applied to a retail sector of your choice. Efficient Customer Response (ECR) is a relatively new supply chain process, which is designed to ensure to eliminate the efficiencies that have previously been experienced within the supply chain. For example, the objective is to eliminate inventory wastage and, as a consequence, ensure that the products delivered to the end user satisfies their needs and demands. For example, in the retail fashion sector, ECR would be used not only to ascertain which products are proving most popular with the consumer but also to ensure that the quantity of supply, in terms of sizes etc, is being met. One of the most innovative methods of ECR within the retail sector has resulted from RFID technology, a process that Marks and Spencer has rolled out through most of its UK stores. The benefit of this system is that it allows the corporations direct access to stock movements on the retail floor. For example, a footwear supplier to MS using this system is not only able to monitor in-store inventory levels in specific locations but also identify those sizes that are proving to be most popular with consumers in this location. The immediacy of the access to this information allows the supplier to both adjust future production schedules to meet the size determinants demanded by consumers and ensure that differentials in location demands are factored into the distribution network. For MS, the introduction of the RFID has had several benefits. These include a reduction in the cost of storage and wastage and an improvement in the level of satisfaction and quality of service provided to its customers. Both of these improvements have also service to reduce the level of capital required to service the corporations inventory requirements and improve its brand image, which has resulted in an increase in profitability for the corporation. For a retailer with which you are familiar explain how the image of the company is related to its positioning and how this is reflected in the management of the retail mix. Is the company managing these elements well? The objective of brand image is to achieve the objective of firmly position the organisation as a leading competitor within the target market in a manner that will attract consumers in this segment. Within the retail sector, this means that the corporation needs to pay attention to what has become commonly known as the 7rs, which include the following: Product offering Service offering Retail pricing Location Visual atmosphere Localised marketing Quality of customer service It is the effective management of this mix that will determine both the effectiveness of the brands management and impact upon its competitive advantage within its chosen market sectors. Marks and Spe ncer Plc is a UK high street retailer which focuses upon three main retailing sectors, these being quality fashion, foods and home-ware products. In the early 2000s, prior to the abortive takeover attempt by Philip Green, it was noted that MS were experiencing failings in several areas of the retailing mix. For example, in terms of the fashion product offering, the corporations products were failing to delivery new and innovative designs that were aimed at satisfying the needs and expectation of the target consumers, particularly those within the younger target audience. Consequently, the corporations market share in this area was rapidly been lost to new and innovative brands such as Next and Gap. Similarly, in both its fashion and food products it was failing to deliver to consumer expectations for quality at the right price, thereby failing to address the inroads that other retailers, particular the low-price supermarkets and fashion retailers were making into these sectors . Furthermore, the location and atmosphere of the MS stores were also causing a problem. In this respect, it was considered the brand image had become tired and uninviting. This situation was not helped by the adverse impact of the failures in the corporate strategy was having on employees, which meant that the quality of customer service was also was also reducing. It took a change of management in 2004 to address these retail mix problems and revive the MS fortunes in a positive manner, as evidenced by the fact that in 2008 it returned its first  £billion profit since 1998. How can service enhance the management of the retail mix? Illustrate your answer with examples from retailers with which you are familiar. In retailing, service is perhaps the most important factor in determining the success or failure of a brand. In this respect, the term services applies to both the quality of the product in terms of the extent to which is satisfies consumer demands and expecta tion and the quality of service that is provided by the retailers employees, particularly those on the front line, namely those who have direct contact with the customer. Failures in these areas of the retail mix will result in the loss of the retailers competitive advantage and, more importantly, the migration of its core consumer base to other retailers within the same retail market sector. In the early part of the last decade (2000s), Marks and Spencer, one of the most renowned UK high street retailers, was suffering from service failure in both of the areas described. Its products, particularly those in the fashion sector, were failing to meet with the changing demands of the consumer. In other words, it was failing to deliver new fashion products that would appeal to the consumers at a price that was expected. Similarly, due to a lack of investment in human resource programmes and initiatives, the standard of quality service delivered to the customer by employees was b ecoming a deterrent to customer loyalty. Following a change of management in 2004, MS reinvented its brand image. This was noticeable in its marketing campaigns which, from the fashion aspect, introduced a new range of innovative and exciting products aimed at a wider target audience in terms of age, using celebrities such as Twiggy to enhance its appeal. The ‘Your MS slogan was also extended to the MS food sector, which has resulted in improvements in the market share attracted to this target segment of the corporations consumers. Similarly, investment in HR policies that have increased employee involvement has also resulted in a noticeable improvement in the quality of service being delivered in-store to the customer. Recommend an internet strategy for a retailer with which you are familiar. Indicate how this strategy fits with their mainstream strategy With online retailing in the UK expected to double within the next five years , it is not surprising to find that the four main brands in the UK grocery sector, Tesco, Asda, Sainsbury and Morrison, have sought to expand their brand presence within this medium in a manner that augments their mainstream marketing approach through the TV and print media. To compete successfully with these low-cost brands, this means smaller competitors such as Waitrose, have to fully suit . In essence, to achieve this competitive position and maximise its growth potential in this media, Waitrose would need to adopt a multichannel online strategy. In addition to a corporate website, which Waitrose has already developed, this means that Waitrose needs also to develop other online marketing channels through which to communicate their message to the online retail consumer. These will include the use of social networks, where the business will be able to communicate directly with consumers and address their concerns and also the direct online promotional opportunities available, such as banner and displa y advertising available on search engines and other internet sites. Providing the online marketing strategy adopted by Waitrose presents the same characteristics as its in-store experience, this approach will enhance and complement its offline strategy. In this respect, in terms of the website it means that there should be ease of access and navigation , security of payment, sufficient depth in the range of products being offered and a high level of quality service being offered to the consumer. If these issues are appropriately addressed then it will result not only in attracting and retaining online customers, with the resultant increase of revenue generated from this source, but will also improve awareness of the brand when the online consumer is making purchasing decisions in the high street retailing environment. In other words, it is apparent that both the online and offline strategy would complement each other and result in improved the performance of the Waitrose br and as well as the loyalty of the consumer. References You can get expert help with your essays right now. Find out more Arnold D (1992). The Handbook of Brand Management. London: The Economist Books Hall (2010), Online food shopping expected to double in five years, London: Daily Telegraph Johnson, G, Scholes, K and Whittington, R (2007), Exploring Corporate Strategy, 8th Edition. Harlow: FT Prentice Hall Keller, K.L. Lehmann, D.R. (2006) Brands and branding: Research findings and future priorities. Marketing Science. Vol. 25, No. 6, pp. 740-759 Kolter, P., Wong, V., Saunders J and Armstrong, Gary (2004). Principles of Marketing. 4th European edition, London: Pearson Education Ltd Levy, M and Weitz, B.A (2008), Retailing Management, 7th Edition, Chicago: McGraw Hill Porter, Michael E (2004). Competitive Strategy: Techniques for Analysing Industries and Competitors. New York: Free Press Porter, Michael E., (2001). Strategy and the Internet, Harvard Bus iness Review, March, pp. 63-78. Srinivasan, R., Rangaswamy, A and Lilien, G (2005). Turning adversity into advantage: Does proactive marketing during a recession pay off? International Journal of Research in Marketing, Vol.22, Issue. 2, pp.109-125 Find out more from UK Essays here: https://www.ukessays.com/services/example-essays/marketing/retail-marketing-management.php#ixzz3EEceeXKm

Thursday, May 21, 2020

The Latino / A Community - 927 Words

Individual Reflection For our group project, the five of us worked together to understand and analyze the Latino/a community which exists within the West Colfax neighborhood in Denver, Colorado. In order to conduct this analysis and create our recommendations, we came together as an organization and sought to understand the Latino/a culture through a community practice lens. To understand our organization, I will reflect upon our work through a critical theory for community change lens to help understand how we approached our work, a group story-telling modality to create an idea of the type of change we would seek to effect with our information, and a power cube analysis to understand the dynamics of power within our organization. According to Hardcastle and Powers (2004); â€Å"Critical theory focuses on dominating institutions and how the system works, on large-scale capitalistic structures and how they intersect with local environments† (pg. 47). As our group began to gath er information about the Latino/a community at West Colfax, we began to hone in on two aspects of this community: gentrification and socioeconomic status. Gentrification occurs as capitalism spreads and begins to dominate lower income neighborhoods; as high income businesses, housing developments, and investments are poured into a lower income neighborhood, the lower socioeconomic status residents are forced out, unable to keep up with the capitalist growth. As we learned in our research, many of theShow MoreRelatedThe Latino And Latino Community1610 Words   |  7 PagesThe Hispanic/Latino community has been known to be underrepresented on college campuses, both at the community college and four-year university level. 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Recent programs such as public service announcement and sexRead MoreEffects Of Dropout Rates On The Latino Communities Essay1024 Words   |  5 PagesThe Latino population is increasing and data shows that there is a vast majority of students who are dropping out of school. Dropout rates is a great concern to school districts and to the U.S. in general. If the population is increasing this means that our future generation need to be well equipped to help us progress. There are several studies and research that discuss the different factors that contribute to dropout rates in the Latino communities. As we look over previous literature and studiesRead MoreEmergency And Disaster Preparedness Education For The Latino Community3065 Words   |  13 Pages Emergency and Disaster Preparedness Education for the Latino Community Rachael P. Donnelly Joyce K. Wu MCPHS University Emergency and Disaster Preparedness Education for the Latino Community Project Aim The project aims to educate the Latino community in Worcester, Massachusetts about emergency and disaster preparedness. In determining this project, we consulted Healthy People 2020 topics, and selected from among the new topics the one which most spoke